E-commerce solutions for Buyers and Sellers that simply the process, enhance bottom line and engage users through interactive experiences!

What is the Online Marketplace?

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What is B2C E-commerce?

B2C, or business-to-consumer, is used to describe a commerce transaction between a business and an end consumer. Traditionally, the term referred to the process of selling products directly to consumers, including shopping in-store or eating in a restaurant. Today it describes transactions between online retailers and their customers.

What is B2B E-commerce?

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Our e-commerce marketplace solutions can be customized for function or business type. For example, one could be an online retail customer and B2C Buyer at the same time. Also, a B2B Buyer is relying on web-based online buying solutions for their procurement needs.

Buying Online

goTrade eCommerce B2C

B2C Buyer Memberships

Free membership for all retail customers with our B2C Buyer Membership.

  • Retail Customers
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B2B Buyer Memberships

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  • Small to Medium Businesses
  • Mid Market Businesses
  • Enterprise Businesses
  • Industry Specific Businesses

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goTrade eCommerce B2C

Benefits of E-commerce

GLOBAL REACH

When you move your business online you open the door to more information about your customers and more ways to target them directly. Using analytics tools like Google Analytics you can discover demo graphical information about your consumers as well as psycho graphic information like consumer interests and values. This information can help you create a persona of your consumers that will inform how you talk to them through your website and any marketing material.

REDUCED COST

B2C has primarily been dominated by in-store purchases where consumers need to visit a physical store in order to buy something from a brand. By introducing an eCommerce element to business, management can lower overhead costs. Shutting down brick and mortar stores which do not make a profit and spending a fraction of the cost on marketing, companies can send consumers to the online store to make purchases.

ENHANCED CUSTOMER EXPERIENCE

When you move your business online you open the door to more information about your customers and more ways to target them directly. Using analytics tools like Google Analytics you can discover demo graphical information about your consumers as well as psycho graphic information like consumer interests and values. This information can help you create a persona of your consumers that will inform how you talk to them through your website and any marketing material.

BETTER DECISIONS

Traditional marketing methods have always been hard to track but, through eCommerce, online marketing can be easy to implement and track conversions. Attribution models seek to show the importance of different marketing channels in achieving business success online. Reports through Google Analytics can show how a customer-first came to your website, how many visits it took for them to convert, and the page that a customer converted on. With this information, you can build a stronger website that converts better than your competition.

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Features of Our Solutions

Responsive

Responsive, browser and mobile apps on a highly secure, open source platform enable seamless, real time access to your e-commerce features and beyond to CRM and full back end ERP.

REAL TIME INFO

Analytics are at the heart of quick, value-based decisions and GO-Trade makes sure that your business intelligence ready and accurate to best make those decisions. Our tools and support will help you maximize your business performance through real time, secure, intelligent systems with expert marketplace support, reporting and analytics.

EASY TO USE

Easy to set up and customize dashboards to keep your unique KPI’s at your fingertips or other as you assign and manage. GO-Trade provides omni-channel access with customized user interfaces for your business processes including customer management, order management, fulfillment, inventory management, billing, and payments and many more depending on your specific needs, industry, and size of business.

CUSTOMIZED FOR YOU

Other sites have a shopping cart but for serious B2B businesses there are unique needs of the procurement or purchasing professional to source the best products and services, manage orders, arrange shipping, distribution, payment terms and tracking. Not to mention customs and other considerations of a complex process it can be a difficult journey. Enter GO-Trade Procurement Cart©, an online supply chain tool integrated with our platform that simplifies the sourcing and purchasing process for professional buyers across all industries.

How About Domain, Hosting, or VoIP?

Along with marketplace solutions, GO-Trade also offers a range of complementary products and services to ensure your success.

Check out our products and services here!

Our infographics, surveys, newsletters, articles, blogs are informational only, and do not constitute legal or professional advice. To obtain such professional advice, please communicate with our offices directly for further information. The included print and digital assets such as logos, icons, color schemes, advertisements, images, videos, and other are subject to applicable Trademark Legislation and are subject to Copyright Laws and are prohibited from use without permission from GO-Trade Authorization. Last Updated; Y20.08.24.